Outdoor Advertising

Billboard Advertising in Sri Lanka — Locations, Sizes, Costs & Tips

Billboards still dominate brand recall in Sri Lanka. Here is exactly how to book one — from picking the right hoarding to printing the flex that actually survives monsoon season.

Top billboard locations in Sri Lanka

  • Galle Road (Kollupitiya → Bambalapitiya → Wellawatte)
  • Liberty Plaza & Town Hall — premium CBD eyeballs
  • Nugegoda junction & Maharagama — Western suburb retail
  • Kandy Road through Kiribathgoda, Yakkala, Nittambuwa
  • Kandy city — Peradeniya Road & Dalada Veediya
  • Galle Fort entrance & Karapitiya
  • Jaffna — Hospital Road & Kandy Road junction

Standard billboard sizes

TypeSize (ft)Best for
Standard hoarding20 × 10Brand campaigns
Large format30 × 15 / 40 × 20Flagship sites
Spectacular / unipoleCustomHighway and expressway
LED screen / DOOHVariousDynamic content, day-parted creative

Material types

  • Flex / vinyl (most common, 1–6 month durability)
  • Mesh (high-wind sites)
  • Backlit panels (night visibility)
  • DOOH / LED panels (no printing, programmatic)

Permit process

Permits are issued by the relevant Pradeshiya Sabha, Urban Council or Municipal Council. Most premium hoardings are pre-permitted by the media owner. Allow 7–14 days from artwork sign-off to live install.

Indicative 2026 costs

TierSizePer month (LKR)
Premium CBD20×10180,000 – 350,000
Suburban high street15×890,000 – 180,000
Outstation main road12×635,000 – 90,000

Design tips that increase recall

  • 6 words or fewer on the main headline
  • One clear visual focal point — no clutter
  • Brand logo bottom-right, large
  • High contrast colours that read at 60 km/h
  • Always test the artwork at thumbnail size first

See our full pricing, sizes and booking process on the advertising in Sri Lanka service page.

Planning a campaign? Get free, no-obligation advice

Free advice on screen size, pixel pitch and budget — call 0771437707 or WhatsApp.

Inquiring about: Advertising in Sri Lanka

Free consultation • No obligation • Mon–Sat 9am–7pm

Frequently asked questions

How long does it take to put up a billboard?

7–14 days from artwork approval — including printing, permits and installation.

Can I book a billboard for less than a month?

Some media owners allow 2-week minimums but the per-day rate is higher. Monthly bookings are standard.

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